"Sonic Movie Producers to Create Live-Action Toys 'R' Us Film"

In a surprising twist that evokes nostalgia and excitement, a live-action Toys "R" Us movie is currently in development. According to Variety, the project is being spearheaded by Story Kitchen, the creative force behind recent video game movie adaptations, including the popular Sonic the Hedgehog films. The goal is to encapsulate the essence of childhood wonder in a dynamic, modern adventure that celebrates over 70 years of the iconic toy brand's history.

“Toys 'R' Us is a cultural touchstone that continues impacting the child in all of us today,” said Story Kitchen co-founders Dmitri M. Johnson and Mike Goldberg. “As '80s kids who considered Toys 'R' Us one of the most magical places on Earth, we’re honored to partner to create a film that will capture the spirit of adventure, creativity, and nostalgia that Toys 'R' Us represents.”

The movie draws inspiration from beloved films such as Night at the Museum, Back to the Future, and Big, alongside successful toy-to-movie franchises like Barbie. While specific casting details remain under wraps, Johnson, Goldberg, Timothy I. Stevenson, and Elena Sandoval are set to produce for Story Kitchen, with Kim Miller Olko producing for Toys "R" Us Studios.

“As Toys "R" Us first film, this project is an exciting opportunity to bring the magic of our brand to the big screen,” added Miller Olko, president of Toys "R" Us Studios. “It will be a journey as boundless as play itself, evoking the electric sense of wonder that is the essence of Toys "R" Us. This story will capture the imagination, adventure, and joy that has made Toys "R" Us a destination for kids of all ages.”

Last year, Story Kitchen announced a film adaptation of Square Enix's Just Cause, with Blue Beetle director Ángel Manuel Soto signed on. The studio is also adapting Dredge: The Movie, Kingmakers, and Sleeping Dogs, showcasing their commitment to bringing diverse and engaging stories to life on the big screen.