"Royal Kingdom Unveils New Ad Campaign with Lebron James, Kevin Hart"
By now, if you've spent any time at all on YouTube, you've likely come across the vibrant advertisements for Dream Games' Royal Match. King Robert's thrilling adventures and close calls have significantly boosted the game's popularity. However, the sequel, Royal Kingdom, is adopting a fresh approach with a star-studded celebrity endorsement campaign to propel it to the same level of success as its predecessor.
Celebrity endorsement campaigns are not new, but Dream Games is taking a unique angle by targeting various niches with their latest advertisements. For instance, Lebron James is shown indulging in a secret gaming session of Royal Kingdom while supposedly reading, and Kevin Hart humorously recruits an acting school to cover his roles so he can spend more time playing.
Royal Kingdom follows in the footsteps of Royal Match, which was a massive hit for Dream Games. The aim with this new campaign is to attract players beyond the typical match-three game enthusiasts.
While Dream Games' achievements may not yet rival those of giants like King and their blockbuster Candy Crush, they have been steadily making their mark in the mobile gaming industry for several years. Unlike other celebrity collaborations, such as Supercell's Clashamania event with the WWE, which focused on a specific niche, Dream Games is casting a wider net with their celebrity endorsements.
From a business perspective, both Royal Kingdom and Royal Match have been major successes in Türkiye. Beyond financial achievements, the games' wifi-free gameplay and other features have resonated well with a global audience.
If Royal Kingdom doesn't challenge you enough, don't despair. We've put together a curated list of the top 25 best puzzle games available on iOS and Android, ensuring there's something to stimulate your mind no matter your level of experience.




