Hitman: World of Assassination Passes Astonishing Player Milestone
Hitman: World of Assassination Achieves Monumental Milestone of 75 Million Players
IO Interactive proudly announced that Hitman: World of Assassination has surpassed a remarkable 75 million players. This impressive feat solidifies its position as potentially the studio's most successful title to date. The impressive player count includes those who accessed the game via the free Starter Pack and the Xbox Game Pass subscription during its two-year availability.
It's important to note that World of Assassination isn't a single game, but a compilation of the latest Hitman trilogy. Following the release of Hitman 3, IO Interactive strategically bundled the three titles into one package, while maintaining the option for individual purchases. This combined edition launched on PC and consoles in January 2023, and expanded to the Meta Quest 3 in September 2024.
On January 10th, IO Interactive celebrated this "monumental" achievement on Twitter, highlighting the studio's robust current business standing. While specific contribution breakdowns weren't provided, Hitman 3 is likely a significant factor in this milestone, given its strong sales performance in markets like the UK, outperforming its predecessor.
Xbox Game Pass and the Free Starter Pack: Key Drivers of Success
The game's two-year presence on Xbox Game Pass (ending January 2024) significantly boosted player numbers. Equally impactful is the free Starter Pack offered since the 2021 launch, alongside free demos for the first two trilogy entries, maximizing player reach.
Hitman Franchise on Temporary Hiatus
While Hitman: World of Assassination continues to receive regular updates, including Elusive Targets, IO Interactive's current focus on the franchise is limited. The studio is currently dedicating its resources to two new projects: Project 007, a James Bond game in development since 2020, and Project Fantasy, a new IP announced in 2023, venturing into a fantastical setting.